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For Brands

Let's Run Your Story

We help brands connect with Berlin's running community through authentic, fun, and high-impact running events. Whether you want to promote a concert, product, exhibition or simply reach a new audience, we make it happen.

A group in matching shirts with a Running FOMO banner at a branded run
The crew in Brooks shirts and foam hands cheering in the rain at Tempelhofer Feld
Runners laughing inside the Mister Spex store after the runMister Spex run, Oct 2026
Our work

We design experiences that move people

Since 2024 we've hosted 35 events, and 1,350+ runners moved with us in 2025. Shakeouts, store openings and cheer zones that stay up when the weather doesn't.

35events hosted since founding in 2024
1,350+runners moved with us in 2025
250+runners at the Saucony Berlin 10K shakeout
2cheer zones activated at regional and international races

Recent activations

The crew dancing in Brooks caps at the cheer zone at night in the rain
17 October 2026

Brooks x SportScheck

Tempelhofer Feld

Six-hour cheer zone in rain that did not stop. Fifteen people, a Brooks truck, and the crew stayed through SportScheck RUN Berlin.

Runners with Running FOMO and Mister Spex flags outside the Ku'damm store
17 October 2026

Mister Spex

Ku'damm 200 and Tiergarten

Run with Focus: a 5K social run for the Ku'damm store opening, then shades, music, kombucha, and goodie bags.

27 September 2026

HOKA

HOKA Hub, Berlin Marathon

Co-hosted the race-day cheering zone for more than six hours.

Recap published 17 July 2026

Saucony

Berlin 10K shakeout

Shakeout with 250+ runners ahead of the Saucony Berlin 10K, from the warm-up through the finish.

September 2025

IFA x Siemens

IFA Berlin

Running FOMO activation with Siemens during IFA.

A group of runners outside a lululemon store holding a Running FOMO banner
September 2025

lululemon

Berlin

From couch to 10K: a four-run campaign that took people from the sofa to a 10K.

Two events

FACTOR

Berlin

Two events to activate the brand, with ready-to-eat meal tastings and social media giveaways.

Brands that we've worked with

The image displays the logo of Ciele Athletics.Siemens logo featuring the company name in teal letters.Three wooden picture frames displayed against a plain backdrop on a wall.A person holds a bouquet of pink tulips while standing on a sandy beach.Lululemon logo featuring a stylized A symbol within a red circle next to the brand name.On RunningLogo for protein works, featuring stylized black dots above the text.The image displays the logo of Ciele Athletics.Siemens logo featuring the company name in teal letters.Three wooden picture frames displayed against a plain backdrop on a wall.A person holds a bouquet of pink tulips while standing on a sandy beach.Lululemon logo featuring a stylized A symbol within a red circle next to the brand name.On RunningLogo for protein works, featuring stylized black dots above the text.
What we do

Our Services

A table with snacks, fruit, and drinks set up for an event.

Concept & Creative Strategy

The idea, the route and the story your brand tells on the run.

A group of people in matching shirts run together on a sunny street.

Full Event Production

Pacers, permits, route marshals, merch and the post-run moment.

Three people in athletic wear sit and tie shoelaces in a casual setting with a neon sign.

Promotion, Media & Content Creation

We fill the run through our channels, then capture it.

A woman in athletic attire offers a bottle labeled Vitamin Well Sport 002 outdoors.

Affiliate Partnerships

Perks and codes for the community that keep your brand in their routine.

Why us

Why Running FOMO?

A group of people poses outside a Lululemon store holding a Running FOMO banner.

Access to Runners & Run Clubs

We bring you straight to the city's most engaged, active, and social runners. We connect you with real people who love to run.

A group gathers around tables stacked with pizza boxes in a well-lit room.

Venue & Food Partner Network

We have a curated network ready for activation. We match your brand with the perfect post-run spot for your event.

A person holding white sneakers in front of a wall of labeled storage boxes.

End-to-end event & Content Production

We don't just gather people, we create branded moments worth capturing. From ideation and route planning to content creation, we handle everything.

Packages

Brand Packages

Starter

  • Up to 50 participants
  • Basic route planning
  • Social media promotion
  • Post-event photo package
  • Event coordination
  • Basic branding opportunities
Most Popular

Professional

  • Up to 80 participants
  • Custom route design
  • Full marketing campaign
  • Professional photography & videography
  • Event coordination & hosting
  • Premium branding opportunities
  • Post-run venue partnership
  • Content creation & social amplification

Premium

  • 80+ runners
  • Fully customized experience
  • Multi-channel marketing
  • Full media production team
  • Event coordination & hosting
  • Exclusive branding rights
  • Premium venue partnership
  • Influencer partnerships
  • Extended content creation
  • Post-event analytics report

Get in Touch

Interested in partnering with us? Fill out the form and we'll get back to you shortly. Store opening, launch or race week: tell us what you have in mind.